CMS Systems.
We deploy WordPress, Payload CMS, Sanity, Contentful, and build fully custom content management systems. The right CMS depends on your team's skills, your content volume, your security requirements, and your budget — not our preference.
WordPress alone powers approximately 43.4% of all websites on the internet and holds roughly 60% of the entire CMS market. It's not going anywhere. We just make it faster, safer, and architecturally sound.
What "headless" actually means.
The Traditional Problem
In a traditional WordPress setup, the same server that stores your content also renders every page for every visitor. It loads your theme, activates your plugins, queries the database, executes PHP, and generates HTML — all in real-time. For every single page view. This is why most WordPress sites score 30-50 on Google's PageSpeed test.
The Headless Solution
We "decouple" the CMS from the frontend. Your WordPress (or Payload, Sanity, etc.) becomes a pure content API — it stores and serves your data through JSON endpoints. The frontend is a completely separate application built in Next.js, pre-rendered as static HTML, and cached on edge servers globally. The CMS handles content; the frontend handles presentation. They communicate through APIs, not shared code.
What Your Team Experiences
Nothing changes for your editors. They log into the same WordPress dashboard, write posts in the same editor, upload media to the same library. The difference is invisible to them — but your users now experience a site that loads 8-10x faster, scores 99+ on PageSpeed, and can handle traffic spikes without crashing.
WordPress powers nearly half the internet. It's not a "beginner tool" — it's the most battle-tested content platform in existence. We make it perform like a custom-built system.
Among all detectable CMS platforms, WordPress holds a dominant 60% market share. The ecosystem of plugins, themes, and developer talent is unmatched.
Decoupled architecture means no PHP frontend for hackers to target. The admin panel sits behind a private network, invisible to the public internet.
Five options. One right answer for your project.
Click any platform below to see exactly what we do with it, how it works under the hood, and what security guarantees it provides.
Why This CMS
WordPress powers 43.4% of all websites on the internet and holds a 60% CMS market share. Your team already knows it. Your content editors are already trained on it. We don't ask you to abandon that familiarity.
What We Build With It
We keep the WordPress dashboard your editors use every day — the same post editor, the same media library, the same user roles. But we replace the slow, vulnerable PHP frontend with a custom Next.js application served from the global edge. Your editors don't notice any difference. Your users get a site that loads 8-10x faster.
How It Works Under The Hood
WordPress exposes content through its REST API or WPGraphQL. Our Next.js frontend fetches that content at build time (Static Site Generation) or on demand (Incremental Static Regeneration). Pages are pre-rendered as pure HTML and cached on edge servers worldwide. No PHP rendering on every visit, no database queries per page load, no server load under traffic spikes.
Security
Traditional WordPress sites expose the admin panel at /wp-admin, making them targets for brute-force attacks, SQL injection, and plugin vulnerabilities. In our headless setup, the WordPress instance is behind a private network — completely invisible to the public internet. There's no attack surface because there's no PHP frontend to attack.
Why This CMS
When WordPress introduces too many plugin dependencies, or when the project demands strict access control, custom field validation, and TypeScript-native development — Payload CMS is our recommendation.
What We Build With It
Payload is a code-first CMS built on Node.js and React. We define collections, fields, hooks, and access control in TypeScript — not through a drag-and-drop interface. This means every content model is version-controlled, testable, and reproducible across environments.
How It Works Under The Hood
Payload runs on your own server (or serverless function). It provides an auto-generated admin panel and REST/GraphQL APIs. We configure custom hooks for automated workflows — like auto-generating SEO metadata, resizing images on upload, or triggering email notifications when content is published.
Security
Self-hosted means your data never touches a third-party platform. Row-level access control lets you define granular permissions — editor A can only modify their own drafts, admin B can publish but not delete, reviewer C can comment but not edit. Built-in authentication with JWT, API key management, and CORS configuration.
Why This CMS
For large editorial teams managing hundreds of content pieces across multiple languages and channels. Sanity's real-time collaborative editing means multiple editors can work on the same document simultaneously — like Google Docs, but for structured content.
What We Build With It
We build custom Sanity Studios tailored to your editorial workflow. Custom input components, preview panes that show exactly how the content will render on the live site, and structured data schemas that enforce consistency across thousands of pages.
How It Works Under The Hood
Sanity stores content as structured JSON in their cloud. A real-time listener API pushes updates to your frontend as they happen — no polling, no delays. We pair Sanity with Next.js and configure webhook-triggered rebuilds for static pages, or real-time preview for draft content.
Security
Sanity's cloud handles infrastructure security, scaling, and backups. Content is delivered through their global CDN. For organizations with data residency requirements, Sanity offers EU-hosted projects with full GDPR compliance.
Why This CMS
For enterprises serving content across web, mobile apps, IoT devices, and digital signage simultaneously. Contentful's content model is platform-agnostic — one content entry can render on your website, your iOS app, your Android app, and your in-store display.
What We Build With It
We design content models in Contentful that map to your business entities — not just 'pages' and 'posts.' Product specifications, team bios, event schedules, documentation articles — each with typed fields, validation rules, and reference relationships.
How It Works Under The Hood
Contentful's Content Delivery API serves cached content from their CDN with sub-30ms response times. Their Content Management API handles writes and editorial workflows. We configure localization, scheduled publishing, and environment branching for staging/production separation.
Security
SOC2 Type II certified. Role-based access control, SSO integration, API rate limiting, and content versioning with full audit trails. Enterprise plans include custom SLAs and dedicated infrastructure.
Why This CMS
Sometimes no existing CMS handles the problem. You need a custom admin panel with specific business logic baked in — a CRM that's also a CMS, or a product management system that generates marketing pages.
What We Build With It
We build your content management system from scratch using React for the admin interface, Node.js for the API layer, and PostgreSQL or MongoDB for storage. Custom roles, custom workflows, custom field types — with zero platform fees and total ownership.
How It Works Under The Hood
We architect a modular system: an API layer that exposes content through REST endpoints, an admin panel for content editors, and a build pipeline that regenerates your static site when content changes. The admin panel includes rich text editing, media management, revision history, and role-based access control.
Security
You own the server, the database, and every line of code. No third-party vendor has access to your content or user data. We implement bcrypt password hashing, JWT sessions, CSRF protection, and rate-limited API endpoints.
Feature matrix.
| Feature | WP | Payload | Sanity | Contentful | Custom |
|---|---|---|---|---|---|
| Your team already knows it | |||||
| Self-hosted / full data ownership | |||||
| Real-time collaborative editing | |||||
| TypeScript-native | |||||
| Zero platform fees | |||||
| Plugin/extension ecosystem | |||||
| Multi-channel delivery | |||||
| Enterprise compliance (SOC2) |
Not sure which CMS fits?
We'll audit your content operations, team skills, and security requirements — then recommend the exact platform and architecture. No vendor bias, no upselling.