GET RECOMMENDED BYAI SEARCH ENGINES

GEO is the practice of engineering your content and site architecture so that AI language models — like ChatGPT, Perplexity, and Google AI Overviews — actively cite your brand as the authoritative answer for relevant queries, rather than simply ranking your link on a traditional SERP.

Initial entity recognition and schema improvements typically surface in AI Overviews within 4–8 weeks. Sustained citation dominance in LLM responses is a 90–180 day compounding strategy. We track both from day one.

No — it augments it. The most defensible position is dominating both the traditional 10 blue links and the AI answer layer simultaneously. Our work addresses both channels.

We use our proprietary in-house LLM, Orion v2, to simulate how AI models parse and evaluate your content — then we engineer directly against those findings. Most agencies are still running keyword reports.

To appear in LLM answers, your brand needs three things: verifiable citations on authoritative, indexed domains; structured entity data via JSON-LD schema that ties your brand to specific topics; and consistently high factual information density in your content. We build all three simultaneously.

Traditional keyword SEO targets specific search queries on Google and Bing. AI search optimisation targets the language models themselves — ensuring that when a BUSINESS buyer asks ChatGPT about your category, your brand is the cited answer. For BUSINESS, this is increasingly where top-of-funnel research begins.